Design Fail

A child care organization misses the mark with their logo.

As I was browsing through my favorite catalog, the Sky Mall, I couldn’t help but notice this sneaker product called, “Gravity Defyers.” Apparently they have springs in the heel and allow for an actual spring-in-your-step (lame pun intended). Sounds interesting, right? Well, displayed to the right is their logo design. Although it’s not horrible (when [...]

Logo design isn’t exactly rocket science, but it isn’t easy as 1-2-3 either. Without taking the necessary time to plan or gain appropriate feedback, you may be left with a logo that is far from suitable for your company. View how some companies ended up with logos that failed to deliver the appropriate message. Full Article»